Apparel ecommerce email examples
Fashion and apparel brands send some of the most visual emails in ecommerce. Browse drops, lookbooks, and sales from clothing brands.
- Emails
- 1,098
- Brands
- 14
-
Discover the Polo Ralph Lauren selection
This promotional email from Esdemarca highlights a curated Polo Ralph Lauren selection across women, men, and kids categories. The subject announces the Polo Ralph Lauren selection, while the preheader and body both state up to twenty percent off favorite brands. The body lists discounted apparel and accessories, including a beige wind jacket reduced from 245 to 199.95 euros, a navy knit T-shirt from 85 to 59.50 euros, white leather sneakers from 135 to 89 euros, and a pack of three crew neck T-shirts from 70 to 45.50 euros. Other items such as a linen shirt, pique polo, moccasins, boxers, cap, and backpack appear with or without reductions. The tone is straightforward and savings-focused, with no explicit deadline or countdown, and the message closes with a thank-you and account management links.
-
This week’s bestsellers
This promotional email from Esdemarca, a Spanish fashion retailer, highlights a curated selection of bestsellers from premium brands including Polo Ralph Lauren, BOSS, C.P. Company, Hackett London, Birkenstock, HOFF, and New Balance. The subject line announces the week's bestsellers, while the preheader and body emphasize discounts of up to 20 percent on favorite brands. The email features men's and women's apparel, footwear, and accessories such as jackets, sweatshirts, polo shirts, sneakers, sandals, and a rucksack, with original and reduced prices shown in euros. Navigation links for Woman, Men, and Kid segments appear near the top. The tone is friendly and informative, focusing on timeless classics and savings. A brief footer thanks subscribers and provides account management and unsubscribe options.
-
Find Your New Go-To Fit
Liverpool Los Angeles sends a promotional email titled "Find Your New Go-To Fit" highlighting best-selling denim and everyday essentials. The preheader and body emphasize free shipping on orders over $175 plus free returns. A first-order incentive offers 20% off with code WJA26FSO and free shipping. Four named products appear with prices: Kingston Modern Straight with CoolMax at $98, Regent Relaxed Straight Vintage Premium at $98, Kelsey Trouser at $98, and Beachcomber with Self Belt at $119. Two verified-buyer testimonials praise fit, comfort, and material quality. Navigation links cover women's, men's, petite, and plus categories, and the footer includes pause, preference, and unsubscribe options. The tone is friendly and practical, focused on fit and versatility rather than urgency or scarcity.
-
Hackett London, Asics and more key brands
This promotional ecommerce email from Esdemarca highlights discounted footwear and apparel from several well-known brands, including Hackett London, Asics, Birkenstock and Martinelli. The subject line names Hackett London and Asics as key brands, while the preheader and headline both promise up to twenty percent off favorite brands. The body lists specific products with original and reduced prices, such as a Hackett London Heritage Logo T-shirt, Asics Gel-Pulse 17 trainers, Birkenstock Milano sandals and Martinelli leather shoes. Navigation links target women, men and kids. The message closes with a thank-you note, account management options and company details. The tone is straightforward and savings-focused, aimed at a general audience of existing subscribers rather than a narrow segment.
-
Top Styles, Rated By The Fans Who Love Them
This email from etnies promotes its top-rated, fan-favorite footwear styles. The subject line and preheader emphasize five-star ratings and styles loved by fans, framing the selection as customer-endorsed. The body repeats a short message describing these styles as designed for comfort and durability and tested by fans, then invites readers to shop now. The email closes with a line encouraging shoppers to find their next favorite pair of shoes. There is no discount code, percentage off, free shipping, bundle, giveaway, or other explicit offer. The tone is friendly and confident, leaning on social proof rather than price incentives. The campaign targets a general audience and highlights product popularity and quality.
-
The Vacation Edit
This Rat & Boa marketing email presents a curated Vacation Edit aimed at summer travel dressing. The subject line reads The Vacation Edit, and the preheader promises everything needed to travel like a Rat & Boa muse. The body describes the edit as a passport to dressing for the sun, featuring sheer trousers, barely-there bikini tops, molten jewellery and effortless layers. Named products include the Verde Dress, Gianna Bikini, Marina Necklace, Sonni Trouser, Evi Dress, Valentina Dress and Magnolia Dress. Calls to action invite readers to shop vacation, shop maxi dresses and shop dresses. The tone is aspirational and seasonal, focused on packing light and versatile styling from slow mornings to after-dark plans. No discount, coupon, free shipping or other explicit promotional offer appears in the newsletter.
-
When's your Birthday?
This Shock Absorber email asks subscribers to share their birthday so the brand can send a birthday treat, using a playful, direct call to action. It then promotes shopping by activity, explaining that a supportive sports bra is needed for extreme or medium impact activities, and invites readers to take a sports bra quiz to find their correct fit under the #NoBounceNoBoundaries message. A social section highlights women from grassroots to elite sport wearing Shock Absorber and encourages followers to tag the brand for a possible feature. The email contains no explicit discount, coupon, free shipping or bundle; its main hooks are the birthday treat, fit-finding quiz and community content. It closes with preference management, unsubscribe and company address details.
-
A selection designed with BOSS, C.P. Company and more
This promotional email from Esdemarca highlights a curated selection of fashion items from brands including BOSS, C.P. Company, HOFF and New Balance. The subject line announces a selection designed with BOSS, C.P. Company and more, while the preheader and body headline both state up to -20% on favorite brands. The body presents men's, women's and kids' categories and lists specific products such as a BOSS sports jacket with reflective details, a cotton knitted T-shirt with 3D logo, Gary leather sneakers, a C.P. Company nylon goggle jacket, a CP Lens jacket, a nylon bum bag, several HOFF trainers and multiple New Balance shoe models. Several items show original and reduced prices, indicating a multi-brand markdown campaign aimed at general shoppers seeking discounted designer apparel and footwear.
-
Why We Design the Way We Do
This Liverpool Los Angeles email is a brand-story and editorial message rather than a hard promotion. The subject asks why the brand designs the way it does, and the body explains a philosophy of simple style, great fabric, consistent fits, and comfortable pieces for real life. It highlights on-trend style, invites readers to read the brand story, and features bestsellers in women's and men's categories with shop-now calls to action. Navigation links cover women's, men's, petite, and plus sizes, plus a true-fit section. The only commercial incentive is free shipping on orders over $175 and free returns. There is no coupon, percentage discount, or deadline, so urgency is low and the angle leans toward education and brand identity.
-
Barge LS, Slimmed Down Durability
This etnies marketing email announces the revamped Barge LS, a low-top skate shoe with a slimmer profile and improved support. The message highlights product details such as the Foam Lite 1 insole, one-piece toe vamp, single-wrap vulcanized construction, suede and canvas paneling, and a padded tongue, positioning the shoe as durable and comfortable. It also introduces the wider Barge family, including the Barge Plus and Barge LS Premium, to suit different skater needs. The email is purely editorial and product-focused, with no discount, coupon, free shipping, bundle, or giveaway mentioned. Calls to action direct readers to shop now, and the footer provides contact, preference, and unsubscribe links along with social media channels. The tone is informative and brand-centered, aimed at a general skate audience.
-
Don't Forget to Use Your 20% OFF Discount Code
This Penningtons marketing email reminds recipients to use a 20% off discount code, though the body itself displays the online coupon code HELLO5. The message encourages shoppers to treat themselves to something new and highlights a minimum purchase requirement of $80 on regular-priced, already-reduced private label, and clearance merchandise ending in .97. The offer is valid until June 11, 2026 at 11:59 PM ET and can be redeemed in stores or online at Penningtons.com. The email includes detailed terms and conditions, noting exclusions for RCL Market, select licensed brands, gift cards, and previously purchased items. It also provides unsubscribe information and identifies Penningtons as a division of Reitmans (Canada) Limited. The tone is friendly and promotional, aiming to drive immediate redemption before the deadline.
-
Meet The Forever Loves
This Rat & Boa marketing email introduces the brand's "Forever Loves" capsule collection, described as a curated edit of signature pieces designed to be styled and restyled across seasons. The email notes the collection was shot in Brazil, where heat and rhythm capture its spirit, and emphasizes timelessness over novelty. It includes calls to action to shop the collection and specifically to shop maxi dresses, with numerous product images and links. The tone is aspirational and brand-focused, positioning the pieces as enduring wardrobe staples rather than trend-driven items. No discounts, coupons, free shipping, or other promotional offers appear in the message. The email targets the general subscriber list and carries no urgency or time-limited messaging, functioning primarily as a new-arrivals and brand identity announcement.
-
Get inspired and up to date!
This Shock Absorber email invites subscribers to follow the brand's social media channels to see women from grassroots to elite level benefiting from Shock Absorber sports bras, and encourages followers to tag the brand for a chance to be featured. It also announces that exclusive competitions and giveaways will run on social media, urging subscribers to connect so they are first to know. The second half promotes restocking a kitbag with best-selling extreme support styles, showcasing three specific bras: the Shaped Support Bra in Slate Grey, the Ultimate Run Bra Padded in Tibetan Red/Peach, and the Ultimate Run Bra in Petal Pink. Each product has a shop now call to action. The email closes with social links, preference management, unsubscribe information, and the company's postal address. No discount code or price promotion appears in the content.
-
Hey Hey, WELCOME To PENN.
This welcome email from Penningtons greets new subscribers with the subject line 'Hey Hey, WELCOME To PENN.' and the tagline 'So New. All You.' The message is largely image-based, containing twenty images and twenty-one links, with only about three hundred words of text. Most of the body consists of removed links and boilerplate unsubscribe and privacy information. There is no visible product listing, price, discount code, free shipping threshold, or other concrete commercial offer in the readable text. The email identifies itself as a welcome message for people who purchased in stores or signed up for electronic messaging. It closes with corporate details for Reitmans (Canada) Limited and standard unsubscribe instructions. Overall it functions as a brand introduction rather than a promotional campaign.
-
Welcome To Our World
This welcome email from fashion brand Rat & Boa introduces the label and invites recipients to join its Members Only loyalty program. The subject line is a simple welcome, while the preheader and body both highlight a £20 reward toward the next order for creating a Members Only account. The brand describes itself as born from a friendship between two aesthetics, celebrating nostalgic glamour with a modern twist through signature prints, silhouettes and tones. Calls to action include joining the program and exploring trending categories, plus a social section asking customers to tag the brand with the hashtag #ratandboa for a chance to be featured. The tone is friendly and aspirational, focused on loyalty sign-up and community rather than a seasonal sale.
-
Welcome! Here's a discount off your first order! ⭐
This welcome email from Shock Absorber greets a new subscriber and introduces the brand's community of active women. It offers a 10% discount on a first purchase using the code C6SP1B5GPH, noting the code cannot be combined with other promotions or sale items. The message highlights trending sports bra styles, including the D+ Max Support Sports Bra, Ultimate Run Bra, and Multi Sports Support Bra, shown in several colorways. It also invites readers to take a Sports Bra Quiz for fit guidance and to watch a Good Fit, Bad Fit video. A section celebrating inspiring women encourages social media follows and tagging. The tone is friendly and welcoming, with a clear call to start shopping.
-
Confirm Your Subscription
This is a transactional double opt-in confirmation email from the brand Shock Absorber, sent to verify a newsletter subscription request. The subject line reads "Confirm Your Subscription" and the preheader simply says "Newsletter." The body asks the recipient to click a confirmation link stating "Yes, I want to subscribe," and explains that no subscription will occur without that click. It also provides a fallback: recipients who did not subscribe, or are unsure why they received the message, may delete it. For questions, the email invites replies or direct contact with Shock Absorber. There is no product merchandising, pricing, discount code, shipping offer, or promotional content of any kind. The message is purely functional and compliance-oriented, focused on consent verification rather than selling goods or driving a commercial campaign.
-
Hey Hey Welcome! Here's our Gift To You
This Penningtons welcome email greets new subscribers and offers a 20% discount on a next purchase using online coupon code HELLO5. The message is a straightforward promotional welcome with a clear savings angle and a defined deadline of June 05, 2026 at 11:59 PM ET. Fine print explains the coupon applies to a minimum $80 purchase of regular-priced or already-reduced private label and clearance merchandise ending in .97, both in stores and online. It notes exclusions such as RCL Market, select licensed brands, gift cards and previously purchased items, and states one-time use per coupon and one code per order. The tone is friendly and welcoming, with the subject line framing the discount as a gift to the recipient. No specific apparel products are featured.