Home and Decor ecommerce email examples
Home and decor brands sell a feeling of space. Browse emails that style rooms, launch collections, and run seasonal sales.
- Emails
- 525
- Brands
- 8
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⏰ Clock’s ticking on your finds
This Revival Rugs email is a last-chance promotional campaign urging recipients to act before a deadline. The subject line warns that time is running out, and the preheader states the offer plainly: $50 off all orders of $250 or more. The body reinforces urgency by saying the special offer expires tonight at midnight, then invites shoppers to bring home their dream rug using a coupon code. Two identical call-to-action buttons encourage saving $50 immediately. Fine print notes the discount cannot be stacked or combined with reward points. The email also links to free design services, latest arrivals, and a help center, plus a text-message signup option. It closes with the Revival Rugs brand name, an unsubscribe link, and a California mailing address. The overall angle is savings paired with scarcity, aimed at a general audience of rug shoppers.
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Summer Starts From the Ground Up
Annie Selke's summer email promotes outdoor rugs with a free shipping offer on every order. The subject line 'Summer Starts From the Ground Up' frames the campaign around floor coverings, and the body highlights three specific handwoven indoor/outdoor rug styles: Fusion, Herringbone, and Candy Stripe. A prominent preheader and repeated banner state 'Enjoy Free Shipping On Every Order,' with a footnote clarifying that free ground shipping applies to contiguous US orders and that freight orders incur shipping costs. The tone is warm and lifestyle-oriented, using the tagline 'Designed for Happiness. Made for Life.' Navigation links cover rugs, custom rugs, bedding, and sale categories, while social and account links round out the layout. No percentage discounts or coupon codes appear; the incentive is shipping-based.
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For the dad who'd actually hang it. 🖼️
Society6 sends a Father's Day promotional email headlined for the dad who would actually hang framed art. The message opens with a subscriber-exclusive offer of 40% off sitewide for 24 hours only, then presents curated product categories including framed art prints, desk mats, coffee mugs, and travel mugs, each with two example items and a shop-all link. A secondary banner advertises 35% off and links to broader home decor categories such as wall art, throw pillows, bedding, rugs, shower curtains, and phone cases. The email closes with a note that the Father's Day Sale runs through June 13th at 11:59 PM PT, with the discount applied at checkout and terms and conditions applying. Social links and an unsubscribe option appear in the footer.
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Let the good times roll
Revival Rugs sends a summer staff-picks email highlighting classic flatweave rugs the team loves. The message opens with a seasonal hook comparing the rugs to jean shorts and cotton tanks, then profiles three named styles: Helen, Halo and the Denim Collection, each with a short 'why we love it' note covering motifs, natural fibers or upcycled cotton. A separate hot section promotes Triplo Strato, a hand-loomed rug named after Ferrari's triple-layer paint process, framed as likely to sell out quickly. The email also invites readers to book free design services with in-house experts and links to categories such as One of a Kind, Jute, Runners, Washable and Kid's rugs. The tone is friendly and editorial, with mild urgency around the limited Triplo Strato style. No discount code or explicit price promotion appears.
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Taking your time? 🕰️
This Revival Rugs email re-engages shoppers who browsed without buying, opening with a playful subject line about taking your time. It offers $50 off orders of $250 or more using code 6JRSGQKG, alongside buttons promoting $40 and $50 savings. The message leans heavily on social proof, quoting three customers describing the Sun jute rug, the Rennie hand-knotted rug, and a washable rug chosen for a living room. Supporting copy highlights easy returns, free shipping, sustainably-made construction, luxury materials, and exclusive designs, plus free design services and latest arrivals. A note states the discount cannot be stacked or combined with reward points. The tone is friendly and reassuring rather than urgent, aimed at general shoppers considering a considered home purchase.
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Ease inspired by legendary design
Revival Rugs announces a new washable rug collection called Craft, inspired by textile art, woodworking, and handiwork. The email highlights three patterns: Xylo with alternating stripes, Radiate with growing and shrinking rectangles, and Flick with oversized plaid and triangular accents. It cites the Gamble House interiors and Bauhaus textile weaving director Gunta Stölzl as design references. A bestsellers section features Record, Caden, and Tschudi rugs, and navigation links cover categories such as One of a Kind, Jute, Runners, Washable, Kid's rugs, and Rug Pads. The message also promotes free design services, latest arrivals, and a help center, with a text-to-join option. No discount, coupon, or free shipping offer appears in the email.
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Last chance! Save 25% on select items today!
This promotional email from Annie Selke announces a last-chance sale with 25% off select items, paired with free ground shipping on every order to the contiguous US. The subject line stresses urgency with 'Last chance' and 'today', while the preheader highlights the shipping benefit. The body is organized around product categories including rugs, custom rugs, bedding, and a sale section, with navigation links repeated for browsing. The message closes with a brand tagline, social media links, and a disclaimer noting some exclusions apply and that freight orders incur shipping costs. The tone is direct and savings-focused, aimed at a general audience of home goods shoppers, encouraging immediate purchase before the discount ends. No specific product names, prices, or coupon codes appear beyond the percentage discount and shipping offer.
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Still on the hunt for the perfect addition?
This marketing email from Revival Rugs targets shoppers who previously browsed but did not purchase, using a re-engagement angle. The subject line asks if they are still hunting for the perfect addition, and the preheader invites them to pick up where they left off. The main incentive is a $40 discount on all orders of $250 or more, applied with coupon code JD324KNK. The email highlights Moroccan hand-woven rugs, noting their vibrant colors, geometric patterns, and cozy piles, and links to collections including Outdoor, Wool, Jute, and Washable. It also mentions free design services and latest arrivals. The tone is friendly and gently urgent, encouraging a second look at saved items without making performance claims.
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Exclusive Offer! Save 25% on select items today!
Annie Selke sends a promotional email headlined by an exclusive offer of 25% off select items, valid for two days only, alongside free shipping on every order to the contiguous US. The message highlights home decor categories including rugs, custom rugs, bedding, and sale, and spotlights specific products such as the Cosmo Decorative Indoor/Outdoor Pillow Cover, Mia Stripe Wallpaper, Boucle Throw, Pressed Flowers Curtain Panel, Joy Linen Decorative Pillow Cover, and Samoa Grasscloth Wallpaper. The brand tagline 'Designed for Happiness. Made for Life.' reinforces a warm lifestyle positioning. Footer details note some exclusions apply, freight orders incur shipping costs, and provide contact, store locator, registry, unsubscribe, and view-online links. The tone is friendly and urgent, emphasizing savings and a short purchase window.
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Hey, hey window shopper
This Revival Rugs marketing email targets window shoppers with a straightforward savings message. The subject line greets recipients casually, and the preheader immediately states the core offer: $40 off any order of $250 or more. The body repeats this incentive and provides a coupon code, JD324KNK, for redemption. The email encourages recipients to revisit the brand with a 'Take Another Look' call to action, then highlights multiple rug collections including Outdoor, Wool, Jute, One of a Kind, Kitchen & Entryway, and Washable. It also mentions free design services and latest arrivals. The tone is friendly and conversational, using a playful greeting. The campaign angle centers on savings, with a clear minimum spend threshold and a note that the discount cannot be stacked or combined with reward points.
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How to clean your rug in the sun
Revival Rugs sends an editorial email teaching customers how to clean rugs using sunlight. The subject line promises a five-step method, and the body explains that UV rays act as a natural sanitizer, then walks through picking a sunny low-humidity day, shaking out dust and pet dander, and spot cleaning with diluted dish soap and a soft brush. A call to action links to the full blog guide. The email also promotes washable wool rugs, the Lino and Khder collections, and free design services where customers upload room photos and receive customized rug mockups. Navigation links cover one-of-a-kind, jute, runners, washable, kids rugs, and rug pads. No discount, coupon, or shipping offer appears, so the message relies on education and product discovery rather than price promotion.
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Experience Luxury: Under the Palms
Annie Selke's email promotes its rug and bedding collections under the theme 'Under the Palms,' highlighting a range of indoor, outdoor, washable, and handwoven rugs. The subject line frames the message as a luxury experience, while the preheader announces free shipping on every order. The body lists navigation categories including Rugs, Custom Rugs, Bedding, and Sale, then showcases specific products such as the Zare Transitional Abstract Indoor Rug, Fusion Handwoven Indoor/Outdoor Rug, Paint Chip Hand Micro Hooked Wool Rug, Safety Net Machine Washable Rug, Poppy Handwoven Wool Rug, and Crosshatch Hand Micro Hooked Wool Rug. A 'Shop Summer Rugs' call to action and the tagline 'Designed for Happiness. Made for Life.' reinforce a lifestyle positioning. Fine print notes exclusions and free ground shipping to the contiguous US only.
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Rhythm & hues—made washable
Revival Rugs introduces Jazz, a new washable rug collection made from a polyester and cotton blend that balances structure with spontaneity while keeping a feel-good texture and everyday durability. The email highlights two named designs, Bossa Rug with hand-drawn motifs, a thick border and a contrasting waving field, and Ripple Rug with an all-over pattern of sound waves in motion and hand-drawn details. A prominent call to action invites readers to shop the collection. The message also promotes free design services, explaining a three-step process: share your interior style and inspiration, upload room and furniture photos, then receive customized rug options and mockups. Navigation links cover categories such as One of a Kind, Jute, Runners, Washable, Kid's rugs and Rug Pads, plus Latest Arrivals and a Help Center. A text opt-in and unsubscribe option are included.
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Final Hours: Up to 25% off sitewide
This Revival Rugs email promotes a Memorial Day sale with tiered sitewide savings. Shoppers who spend $350 or more receive 20% off, while those spending $750 or more get 25% off, with no code required. The message emphasizes that the promotion is in its final hours and ends May 31, creating a sense of urgency. The email also highlights free design services and latest arrivals, and invites recipients to text JOIN to 70488 to stay connected. Discounts cannot be stacked or combined with reward points, and gift cards and swatches are excluded. The tone is direct and promotional, aimed at a general audience of home decor shoppers interested in rugs and interior design.
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Last chance: up to 25% off sitewide
Revival Rugs sends a final-hours Memorial Day sale email offering up to 25% off sitewide, with tiered savings of 20% off purchases over $350 and 25% off purchases over $750, no code required. The message promotes award-winning washable rugs, one-of-a-kind rugs, vintage pieces, jute, runners, kids' rugs and rug pads, and notes discounts cannot be stacked or combined with reward points, excluding gift cards and swatches. Secondary sections invite recipients to enter a Kids Rug Design Contest where three winners receive a custom rug based on their artwork, and to request free personalized design services with room photos and styling recommendations. The tone is urgent and promotional, emphasizing the last chance to shop before the sale ends.
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Inside Bunny Williams’ Summer Retreat
This Annie Selke marketing email promotes a summer home collection inspired by designer Bunny Williams, highlighting rugs, custom rugs, bedding, and sale items. The subject line invites readers inside Bunny Williams' summer retreat, while the preheader announces free shipping on every order. The body features a hero section titled The Summer Home with a call to shop Bunny Williams, followed by a featured product, the Marco Jute Soumak Handwoven Rug, and a prompt to shop jute rugs. Navigation links cover rugs, custom rugs, bedding, and sale categories. A footer notes that some exclusions apply, with free ground shipping on all orders to the contiguous US, while freight orders incur shipping costs. The email uses a warm, design-oriented tone with no explicit percentage discount or coupon code.
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Ending Soon
This Revival marketing email announces the final hours of a Memorial Day sitewide sale. The subject line and preheader both stress that the promotion is ending soon, creating urgency. The main offer is tiered: shoppers who spend at least $350 receive 20% off, while those spending $750 or more receive 25% off, with no code required. The email notes the discount cannot be stacked or combined with reward points and excludes gift cards and swatches. Additional elements include a free design services mention, a latest arrivals link, a help center link, and an SMS opt-in invitation. The brand is Revival Rugs, based in Oakland, California. The message targets a general audience with a savings-focused, time-sensitive angle.
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Design Your Dream Rug for Less
This Annie Selke marketing email promotes custom rugs and home textiles under the subject line "Design Your Dream Rug for Less," pairing a customization message with a free shipping incentive. The preheader and body both state "Enjoy Free Shipping On Every Order!" with a footnote noting exclusions and contiguous US ground shipping only. The email highlights multiple products including the Marn Striped Handmade Jute Rug, Jovi Linen Duvet Cover, Coastal Handwoven Indoor/Outdoor Rug, Calee Striped Woven Wool Custom Rug, Cameroon Woven Cotton Throw, Logan Throw, Topanga Vessel, Mainsail Handwoven Indoor/Outdoor Rug, and Haven Hemstich Napkin Set. Navigation links cover Rugs, Custom Rugs, Bedding, and Sale. The tone is friendly and aspirational, emphasizing design and summer styling rather than aggressive discounting, with no coupon code or percentage discount present.
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More rugs mean bigger savings
This Revival Rugs email promotes a Memorial Day sale running through May 31, offering up to 25% off sitewide. The message highlights tiered savings: shoppers who spend $350 or more receive 20% off, while those spending $750 or more get 25% off. The subject line, "More rugs mean bigger savings," reinforces the spend-more-save-more structure. The email also mentions free design services and latest arrivals, pointing readers to browse new products. A clear call to action invites recipients to shop now, and the preheader stresses urgency by noting the promotion ends May 31. Fine print states the discount cannot be stacked or combined with reward points and excludes gift cards and swatches. The tone is promotional and savings-focused, aimed at a general audience of home decor shoppers.
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Just for you. 40% off everything. 🎨
Society6 sends a subscriber-exclusive promotional email offering 40% off sitewide for 24 hours only, valid through May 29th at 11:59 PM PT with the discount applied at checkout. The email highlights wall art, throw pillows, limited edition collage sets, bedding, bath items, and kitchen and dining products, featuring specific items such as framed posters, framed canvas prints, duvet cover sets, shower curtains, and wine chillers. The tone is friendly and direct, using a paint palette emoji in the subject line and emphasizing urgency through the limited-time window. The message targets general subscribers with a savings-focused angle, encouraging immediate shopping across multiple home decor categories. No loyalty program, gifting angle, or social proof elements appear in the content.
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Your kid’s art could be a real rug
This Revival Rugs email promotes two concurrent initiatives tied to a May 31 deadline. The primary editorial hook is a Kids Rug Design Contest inviting parents and teachers to submit children's artwork, with three winning designs turned into custom rugs sent to winners. Alongside it runs a Memorial Day sitewide sale offering 20% off orders over $350 and 25% off orders over $750, with no code required and exclusions for gift cards and swatches. The email also spotlights three washable rug styles, Shell, Helen and Topstitch, plus links to free design services and latest arrivals. Tone is friendly and deadline-driven, urging recipients to enter the contest and shop before the sale ends.
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Layered looks, better rooms
This Annie Selke marketing email promotes home decor products with a focus on rugs and bedding. The subject line 'Layered looks, better rooms' suggests a styling and interior design angle. The preheader announces free shipping on every order, which is the primary promotional offer. The email features multiple rug categories including large rugs, custom rugs, performance rugs, and heritage custom rugs, alongside bedding. The body uses aspirational phrases like 'Room to Escape' and 'Designed for Happiness. Made for Life.' to create an emotional connection with home comfort. The email includes navigation links to rugs, custom rugs, bedding, and sale sections. Social media links to Pinterest, TikTok, Instagram, and Facebook are present. A disclaimer notes some exclusions apply and free ground shipping is limited to contiguous US orders, with freight orders charged separately.
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Architectural Digest Featured Rugs
Revival Rugs sends a Memorial Day Sale email featuring washable and high-traffic rugs highlighted by Architectural Digest editors. The message spotlights two named styles, Mori and Hart, each with editorial quotes, design details, and direct shop links. Mori is described as a washable wool rug with hand-knotted gradient stripes and a dense braided texture, while Hart is a finely woven handwoven rug available in six colorways. The email also links to an AD article, similar styles such as orange and jute rugs, and category navigation covering one-of-a-kind, jute, runners, washable, kids' rugs, and rug pads. Additional elements include free design services, latest arrivals, a help center, and a text-message signup. The tone is editorial and aspirational, using third-party press validation to encourage browsing and purchases during the holiday sale.
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30% Off Wirecutter exclusive ends tonight
This promotional email from Revival Rugs announces a limited-time 30% discount tied to an NYT Wirecutter exclusive. The subject line and preheader emphasize that the deal ends tonight at 11:59pm ET, creating urgency. The body greets the reader warmly and highlights three Wirecutter-recommended area rugs: the Record washable rug, the Ombre Wool rug, and the Hart jute rug. It encourages recipients to act if an item has been sitting in their cart or on their mind. A coupon code, WCPICKS30, is provided for checkout. Fine print states the discount cannot be stacked, combined with other promotions, used with reward points, or applied to previous purchases, and confirms the offer ends 5/26 at 11:59pm PT. The email closes with the Revival Rugs team signature and an unsubscribe link.