Skip to content

Buy One Get One ecommerce email examples

Buy-one-get-one offers trade margin for volume. See how brands phrase BOGO deals, limit them, and make the mechanic clear at a glance.

Emails
27
Brands
7
  1. Preview of Buy 1 get 2 free! by aliexpress.us

    aliexpress.us

    Buy 1 get 2 free!

    This AliExpress marketing email leads with a bold 'Buy 1 get 2 free!' subject line and a preheader inviting recipients to pick two free items and claim welcome gifts. The body is dominated by a grid of heavily discounted products, with percentage reductions ranging from about 50% to 96% and prices shown in US dollars, such as $6.44 down to $3.15 and $7.36 down to $3.73. A 'Shop deals' call to action and a 'View more' link encourage browsing, while a popular categories section lists Home, Electronics, Phones, Beauty, Sports and Toys. A footer notes that prices and availability reflect offers at send time and exclude shipping, and promotes app-only deals. The email targets a broad registered membership with a savings-driven, promotional tone and no specific seasonal occasion.

  2. Preview of A New Keepsake for Christmas 2026 by dowerandhall.com

    dowerandhall.com

    A New Keepsake for Christmas 2026

    Dower & Hall announces its handcrafted pewter Christmas tree decorations for 2026, headlined by the new limited-edition Guiding Compass design engraved with the year on the reverse. The email notes the decorations are handmade by the brand since 1998, with casting now in Worcester and gold and silver plating still done in Birmingham. Returning favourites such as Herald Angel, Guiding Star, Alphabet, Tree of Life, Bell, Stag, Snowflake and Happiness Heart are also shown. A festive promotion offers a fourth decoration free when any three are bought, and the new Guiding Compass piece is available to pre-order. The message highlights craftsmanship, collectability and the tradition of adding a new design each year, positioning the range as keepsake gifting for the holiday season.

  3. Preview of BOGO 50% off ends tonight by revivalrugs.com

    revivalrugs.com

    BOGO 50% off ends tonight

    Revival Rugs sends a final-hours promotional email with the subject line "BOGO 50% off ends tonight," signaling a buy-one-get-one half-price sale on rugs. The preheader reinforces urgency with "FINAL HOURS" and "BOGO 50% OFF SALE," while also promising savings of up to 25% on styles for every room. The body explains that the discount applies to the lower-priced rug and cannot be stacked, and that gift cards, custom orders, pre-orders, and swatches are excluded. The message highlights free design services and latest arrivals, and includes a text opt-in and unsubscribe link. The tone is urgent and savings-focused, aimed at a general audience of rug shoppers during a limited-time promotion.

  4. Preview of BOGO Sale ends today by revivalrugs.com

    revivalrugs.com

    BOGO Sale ends today

    This Revival Rugs marketing email announces a last-chance BOGO 50% OFF sale ending today, urging recipients to upgrade their space for half the price. The body highlights three rug collections: high-traffic-ready mixed-fiber and hand-knotted wool rugs such as Kaibab, Mori, Albee, and Milord; cozy thick wool rugs; and five-star washable designs including Via and Forest. The message emphasizes durability, comfort, texture, and easy cleaning, and mentions free design services plus latest arrivals. A prominent call-to-action button invites shoppers to shop the sale, and a text-to-join option encourages ongoing connection. The tone is urgent and promotional, targeting general home decor shoppers with a time-limited buy-one-get-one discount offer.

  5. Preview of BOGO 50% off is happening now by revivalrugs.com

    revivalrugs.com

    BOGO 50% off is happening now

    This Revival Rugs marketing email announces a BOGO sale in which customers buy one rug and receive a second rug at 50 percent off. The subject line and preheader both highlight the promotion, and a shop now call to action links to the offer. Fine print states the discount applies to the lower-priced rug, cannot be stacked, and excludes gift cards, custom orders, pre-orders, and swatches. The email also mentions free design services, latest arrivals, and a help center, plus a text-to-join option for staying connected. It closes with the Revival Rugs brand name, an unsubscribe link, and company contact details. The tone is promotional and direct, emphasizing immediate savings on rugs.

  6. Preview of All-black outfit. Every detail covered 😎 by hollywoodfashionsecrets.com

    hollywoodfashionsecrets.com

    All-black outfit. Every detail covered 😎

    This promotional email from Hollywood Fashion Secrets centers on an all-black outfit edit, presenting styling solutions that complete a head-to-toe black look. The subject line highlights the outfit theme with an emoji, while the preheader announces a last-hours buy-one-get-one 50% off deal on tape and breast solutions. The body lists concrete products including a double-sided adhesive push-up bra, fashion tape, Hip Hugger, deodorant removing sponge, anti-static spray, garment shields, and a style emergency kit. Free shipping thresholds of $35 and $49 or more are mentioned. The tone is friendly and urgent, emphasizing the final hours of the promotion. The email targets a general audience interested in wardrobe and fashion fixes, using a savings-driven angle with a seasonal new-season framing. Social links and standard footer options appear at the end.

  7. Preview of Buy 1 get 2 free! by aliexpress.us

    aliexpress.us

    Buy 1 get 2 free!

    This promotional email from AliExpress leads with a buy-one-get-two-free welcome gift offer and a large selection of discounted products. The subject line announces the buy-one-get-two-free deal, while the preheader invites shoppers to pick two free items and claim welcome gifts. The body lists numerous items with percentage reductions, mostly around fifty percent, and shows original and sale prices in dollars. A 'Shop deals' call to action and popular categories such as Home, Electronics, Phones, Beauty, Sports and Toys guide browsing. The email also promotes app-only deals and includes standard footer information about pricing changes, shipping fees, unsubscribe options, privacy policy and terms of use. The tone is promotional and savings-focused, aimed at a general shopping audience.

  8. Preview of New washables, no wait by revivalrugs.com

    revivalrugs.com

    New washables, no wait

    Revival Rugs sends a promotional email announcing new washable rug arrivals that are in stock and ready to ship. The subject line emphasizes new washables with no wait, while the preheader promotes a BOGO sale offering 50% off a second rug. The email highlights three bestselling washable rugs, Marmara, Colette, and Stella, in new blue colorways. Two collections are featured: the Garde Collection, inspired by traditional Anatolian rug design with contrasting white linework, and the Scrawl Collection, inspired by Frank Stella's geometric compositions with abrash-dyed yarn and black linework. The message also mentions free design services, latest arrivals, and a help center, with a text-to-join option for staying connected. The tone is friendly and product-focused, combining newness with a savings incentive.

  9. Preview of Pick 2 free gifts in Markers! by aliexpress.us

    aliexpress.us

    Pick 2 free gifts in Markers!

    This AliExpress welcome email targets new shoppers with a Buy 1 Get 2 Free promotion. Recipients are invited to pick two free welcome gifts and then add a discounted item to complete their first order. The body lists numerous products with percentage reductions ranging from 20% to 73% and prices from $0.94 to $5.68, though product names are not visible in the extracted text. Popular categories such as Home, Electronics, Phones, Beauty, Sports and Toys are linked. The message emphasizes a friendly onboarding tone, encourages app download for app-only deals, and notes that prices, deals and availability may change and shipping fees are excluded.

  10. Preview of Last Chance for BOGO 50% Off! ⏳ by hollywoodfashionsecrets.com

    hollywoodfashionsecrets.com

    Last Chance for BOGO 50% Off! ⏳

    This promotional email from Hollywood Fashion Secrets announces a last-chance BOGO 50% off sale tied to a New York Fashion Week promotion. The message highlights four products: a Double-Sided Adhesive Push-Up Bra at $32.99, a Breast Lift Tape Roll in Light at $14.99, a Fashion Tape Value Pack at $17.99, and Gentle No-Show Concealers in Medium Skin Tones at $12.99. Shoppers are told to buy one and get one at half price, with free shipping thresholds mentioned at $35 and $49. The email also features Silicone CoverUps in Medium and Light skin tones, a call to shop NYFW style, and social media links. The tone is urgent and savings-focused, emphasizing the limited-time nature of the offer. No performance or engagement claims are made.

  11. Preview of NOW: Buy one, get one 50% off by revivalrugs.com

    revivalrugs.com

    NOW: Buy one, get one 50% off

    This Revival Rugs marketing email announces a buy-one-get-one 50% off sale on rugs. The subject line and preheader both highlight the BOGO offer, with a prominent SHOP NOW call to action. The body explains that the discount applies to the lower-priced rug and cannot be stacked, and that gift cards, custom orders, pre-orders, and swatches are excluded. The email also mentions free design services, latest arrivals, and a help center, and invites recipients to text JOIN to 70488 to stay connected. It closes with an unsubscribe link and the company's Oakland, California address. The tone is promotional and direct, emphasizing savings on rugs with a clear, limited-time style offer.

  12. Preview of Wool rugs with horsepower by revivalrugs.com

    revivalrugs.com

    Wool rugs with horsepower

    Revival Rugs promotes its new Quadrato hand-loomed wool rug, part of the Lana GT Collection alongside Triplo Strato. The email leads with a BOGO sale offering a second rug at 50% off. Quadrato is described as a cut-pile grid design in moody palettes, with colorways like Russet, a deep brown with beige accents, and Seaglass, a rich teal with a neutral finish. Design influences cited include Agnes Martin and Gio Ponti's architectural mosaics. The collection name references Gran Tourer cars built for endurance, positioning the rugs as durable. The email also mentions free design services, latest arrivals, and a help center, plus a text-message signup option. It closes with unsubscribe information and company details for Revival Rugs in Oakland, California.

  13. Preview of Don’t Miss Buy One, Get One Free by tyr.com

    tyr.com

    Don’t Miss Buy One, Get One Free

    This TYR Sport marketing email promotes a buy one, get one free offer alongside a free sunglasses gift with purchases over $200. The message highlights new men's and women's TYR+ products, a Tecknit 2 Trainer, an end-of-season sale, and last-chance shopping opportunities. It also references the TYR+ Rewards loyalty program, showing the recipient's current points balance of zero and encouraging further shopping to earn rewards. Navigation links direct subscribers to last-chance items and new arrivals. The tone is promotional and action-oriented, using urgency through phrases like don't miss and last chance. The email targets general subscribers who opted into TYR marketing communications, with a clear emphasis on savings, gifting, and loyalty incentives rather than editorial or educational content.

  14. Preview of BOGO 50% off by revivalrugs.com

    revivalrugs.com

    BOGO 50% off

    This Revival Rugs marketing email announces a BOGO sale in which customers who buy one rug receive a second rug at 50 percent off. The subject line and preheader both highlight the promotion, and the body repeats the offer with a shop now call to action. Fine print states the discount applies to the lower-priced rug, cannot be stacked, and excludes gift cards, custom orders, pre-orders, and swatches. The email also links to free design services, latest arrivals, and a help center, and invites recipients to text JOIN to a short code to stay connected. It closes with an unsubscribe option and company address. The tone is promotional and direct, emphasizing savings on rugs.

  15. Preview of BOGO Sale: Buy one rug, get one 50% off by revivalrugs.com

    revivalrugs.com

    BOGO Sale: Buy one rug, get one 50% off

    Revival Rugs sends a promotional email headlined "BOGO Sale: Buy one rug, get one 50% off," running now through 9/27. The message pairs the discount with a lifestyle pitch about durable rugs suited to kids, pets and muddy shoes, positioning rooms as spaces to be lived in rather than tiptoed around. It highlights free design services, including personalized rug recommendations and mockups of the customer's space, framed as zero guesswork, plus a consultation call to action. Secondary links point to latest arrivals and a help center, and a text-message opt-in invites subscribers to stay connected. The email closes with the Revival Rugs brand name, a physical Oakland, California address, and an unsubscribe option. Overall it is a short, friendly sale announcement combining a buy-one-get-one style offer with complimentary design help.

  16. Preview of BOGO 50% Off Your Outfit’s Secret Weapon by hollywoodfashionsecrets.com

    hollywoodfashionsecrets.com

    BOGO 50% Off Your Outfit’s Secret Weapon

    This promotional email from Hollywood Fashion Secrets announces a BOGO 50% off deal on fashion essentials, specifically Silicone CoverUps and a Fashion Tape 72 Pack. The subject line frames these items as an outfit's secret weapon, positioning them as practical styling aids. The offer runs until September 25, creating a clear deadline. Free shipping is also promoted, though the email presents two different thresholds: $35+ in one line and $49 or more in another. The design includes social media links to Instagram, Facebook, Twitter, TikTok, Pinterest and YouTube, plus standard unsubscribe and preference management options. The tone is upbeat and direct, aimed at a general fashion-conscious audience interested in wardrobe solutions and savings. No specific performance or customer response data is included.

  17. Preview of Limited Time: Buy One, Get One Free by tyr.com

    tyr.com

    Limited Time: Buy One, Get One Free

    This promotional email from TYR Sport announces a limited-time buy-one-get-one-free offer alongside a gift-with-purchase incentive: free sunglasses on orders of $200 or more. The message highlights new men's and women's TYR+ products, a Tecknit 2 Trainer, an end-of-season sale, and the TYR+ Rewards loyalty program. Navigation links direct recipients to last-chance items and new arrivals, while social icons for Instagram, Facebook, TikTok, YouTube, and X encourage community engagement. The tone is direct and benefit-led, emphasizing savings and loyalty perks. The footer confirms the recipient opted into TYR marketing communications and provides the company's Farmingdale, New York address, a copyright notice, and an unsubscribe option. Overall, the email blends a seasonal clearance push with a loyalty-focused incentive to drive larger basket sizes.

  18. Preview of DIY Diffuser Recipes - Choose Your Own Halloween Adventure! by planttherapy.com

    planttherapy.com

    DIY Diffuser Recipes - Choose Your Own Halloween Adventure!

    This Plant Therapy email blends Halloween-themed DIY diffuser recipes with a promotional offer. The subject invites readers to choose their own Halloween adventure, and the body presents four nostalgic or spooky essential oil blends: Pumpkin Mocha Chip Bread, Witch's Cauldron, Caramel Popcorn, and Haunted Forest. Each recipe lists specific oils and drop counts, encouraging readers to try them at home. A blog link offers more blend ideas. The email also promotes a buy-one-get-one-free tincture offer and links to new arrivals, best sellers, sale items, essential oils, hair and skin care, and household products. It closes with brand credibility, social links, and standard footer options for managing preferences or unsubscribing. The tone is playful and seasonal, aimed at a general audience of essential oil enthusiasts.

  19. Preview of Last Chance for Labor Day Savings! ⌛ by planttherapy.com

    planttherapy.com

    Last Chance for Labor Day Savings! ⌛

    This Plant Therapy email promotes a last-chance Labor Day sale on essential oils. The headline announces a buy-one-get-one 50% off offer, while a secondary incentive gives a free limited-edition Jack-O'-Lantern Blend 10 mL with any $50 purchase during September. Navigation links direct readers to browse, sale, rewards, new arrivals, best sellers, essential oils, hair and skin care, and household categories. The message emphasizes urgency through repeated last-chance wording and a stated sale end date of 9/9, with terms and conditions noted. It also includes social media links, brand credibility references, preference management, unsubscribe options, and a physical mailing address. The tone is friendly and promotional, aimed at a general audience of essential oil shoppers.

  20. Preview of Discover our Favorite Diffuser Combinations 😍 by planttherapy.com

    planttherapy.com

    Discover our Favorite Diffuser Combinations 😍

    This Plant Therapy email promotes a Labor Day buy-one-get-one 50% off sale on essential oils while highlighting favorite diffuser combinations. It pairs Chill Out with Tranquil for a patchouli, sweet orange, and bergamot scent, Clarity with Eucalyptus Mint for a refreshing blend, and Self-Care with Honeybell for a brightening citrus mix. The message also links to new arrivals, best sellers, sale items, essential oils, hair and skin care, and household products. A friendly, enthusiastic tone encourages exploration of scent layering, with the sale ending September 9 and terms applying. The email includes navigation, rewards, social links, preference management, and unsubscribe options, positioning the brand as approachable and educational around aromatherapy use.

  21. Preview of Still Time to Save 🌿 Labor Day Sale by planttherapy.com

    planttherapy.com

    Still Time to Save 🌿 Labor Day Sale

    This Plant Therapy Essential Oils email promotes a Labor Day sale with a buy-one-get-one 50% off offer on essential oils, ending 9/9. It highlights three products with prices: Jack-O'-Lantern Essential Oil Blend at $14.99, Bergamot Essential Oil at $12.99, and Rose Pure Absolute at $64.99. A limited-edition Jack-O'-Lantern essential oil 10 mL is offered free with purchases of $50 or more during September. The message includes navigation links to browse, sale, rewards, new arrivals, best sellers, essential oils, hair and skin care, and household categories. It also features social media links and a brand credibility section. The tone is friendly and seasonal, emphasizing savings and a limited-time window without making performance claims.

  22. Preview of Celebrate Labor Day Sales! 🎉 by planttherapy.com

    planttherapy.com

    Celebrate Labor Day Sales! 🎉

    This Plant Therapy email promotes a Labor Day sale on essential oils. The subject line announces Labor Day Sales with a party emoji, and the preheader names the brand. The main offer is a Buy One, Get One 50% off deal on essential oils, with a stated end date of 9/9 and a note that terms and conditions apply. The body highlights six best-selling single oils: Lavender, Lemon, Tea Tree, Bergamot, Sweet Orange, and Peppermint. Navigation links direct readers to browse, sale, rewards, new arrivals, best sellers, essential oils, hair and skin care, and household categories. The email also mentions a rewards program and social media channels. The tone is promotional and friendly, with moderate urgency created by the limited-time sale window. No prices, coupon codes, or free shipping offers appear in the message.

  23. Preview of Final Days: Fashion Tape BOGO 50% Off ⏳ by hollywoodfashionsecrets.com

    hollywoodfashionsecrets.com

    Final Days: Fashion Tape BOGO 50% Off ⏳

    This promotional email from Hollywood Fashion Secrets announces the final days of a buy-one-get-one 50% off offer on its fashion tape collection. The subject line and preheader both stress urgency with the phrase final days for bogo, and the body repeats that message above a grid of three tape products: Accessory Tape Dots 25-Count, Fashion Tape 36-Count, and a Fashion Tape 36 Pk Tin. Each product has a Shop now call to action. The email also mentions free shipping thresholds, showing Free Shipping $35+ and FREE SHIPPING ON $49 OR MORE, which may confuse readers because the two amounts differ. Social links to Instagram, Facebook, Twitter, TikTok, Pinterest and YouTube appear near the footer, along with unsubscribe, preference management, promotional terms and contact links. The tone is direct and deadline-driven, aimed at general shoppers.

  24. Preview of Today Only: BOGO Ziggy Pillows 🎉 by slumbercloud.com

    slumbercloud.com

    Today Only: BOGO Ziggy Pillows 🎉

    This Slumber Cloud promotional email announces a one-day buy-one-get-one offer on Ziggy Pillows, where purchasing a Large Ziggy Pillow includes a free Mini Ziggy Pillow. The subject line emphasizes the limited timeframe with 'Today Only.' The body also mentions a 30% off sitewide discount, though UltraCool Comforters are excluded, and a separate gift offer of two free UltraCool Pillows on orders over $500 before taxes and fees. Imagery references Alice Mini Ziggy Pillow and Gray Striped Large Ziggy Pillow variants. The email includes detailed terms and conditions, expiration dates, and restrictions on combining savings. The tone is promotional and urgent, targeting general shoppers interested in bedding accessories and bundled savings. The message closes with standard brand footer and unsubscribe information.