Welcome ecommerce email examples
Welcome emails are the first impression after a signup. See how ecommerce brands introduce themselves, set expectations, and turn a new subscriber into a first order.
- Emails
- 130
- Brands
- 57
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Welcome to A Little VIPs✨
This welcome email from Joma Jewellery introduces "A Little VIPs," a new subscriber-only loyalty club. The message congratulates the recipient on joining and offers 10% off a first order using the code JJDRDDTHWJ, with terms excluding sale items and e-gift cards. It highlights exclusive member benefits such as early access to sales, a birthday surprise, milestone rewards, and VIP discounts and promotions. The email also promotes a free personalised gift bag and photo card for £1.99, mentions Klarna availability, and links to occasion-based gift categories including birthdays, celebrations, weddings, and kids' occasions. The tone is warm and celebratory, emphasising belonging and gifting, with a friendly sign-off from the brand.
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Your Welcome Gift: 10% Off
This welcome email from Heaven Mayhem greets new subscribers and introduces the brand's world, inviting readers to meet Pia and join the chat or Pia's Substack. The main commercial message is a 20% saving on sets, alongside a welcome discount for first purchases. Navigation links highlight bestsellers, new arrivals, curated picks by Pia Mance, book boxes, knot earrings and laptop cases. The fine print explains that the welcome discount applies to a first order only, is single use, expires after 14 days, covers select styles, excludes certain collaborations, cannot be combined with other promotions, and does not discount taxes, shipping or handling. The tone is warm and community-focused, blending brand storytelling with a clear introductory incentive for new shoppers.
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Welcome to Bathorium
This welcome email from Bathorium greets new subscribers and immediately presents a 10% off discount code, WELCOME10, valid for seven days and not combinable with other discounts or sale offers. The body copy invites recipients into a world of deep relaxation, encouraging them to quiet the noise, soften the body, and return to themselves through bathing rituals. The message is short and centered on the introductory coupon, with a clear call-to-action button to use the discount. No specific products are named or described in the visible text, though multiple image and link placeholders suggest a visual product grid. The tone is calm, welcoming, and gently aspirational, positioning bathing as restorative self-care rather than a transactional purchase. The email closes with social media links, an unsubscribe option, and the brand's Ottawa, Ontario mailing address.
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Welcome to Vitamin Planet — here's what makes us different
This welcome email from Vitamin Planet introduces new subscribers to the brand and its positioning as a UK health and supplement retailer. It opens with a warm greeting and a family-oriented image, then explains what subscribers can expect: supplement news, expert health advice, new arrivals and exclusive offers. The email highlights scale and trust signals, including over 10,000 products, top UK brands, qualified nutritionists, and more than 100,000 customers. A benefits list covers expert articles, product launches, subscriber-only offers and early access, plus personalised recommendations. The call to action invites readers to explore supplements, supported by fast UK delivery and expert advice. The tone is friendly and informative, focused on onboarding rather than a hard sell, with no explicit discount or coupon included.
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Welcome to the Fragrance Party
This email from Feeling Sexy Perfume welcomes recipients to a fragrance-focused shopping experience. The subject line invites readers to a "Fragrance Party," while the preheader reads "Feeling Sexy." Navigation links point to Brands, Sale, New Arrivals, Men, and Women categories. The body highlights trust signals including over 2000 Google reviews and a "MOST SATISFIED CUSTOMER" badge. Service benefits are promoted: same-day delivery for $8.95, a 30-day hassle-free return policy, and a Melbourne warehouse location. Social media follow links appear at the bottom. The email closes with a standard unsubscribe notice identifying the sender as Feeling Sexy Perfume. No explicit discount code, percentage off, or limited-time promotion is stated, so the message functions primarily as a brand and service awareness communication rather than a hard-sell campaign.
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🥳WELCOME TO HTVRONT!
This welcome email from HTVRONT greets new subscribers and introduces the brand's crafting and heat press equipment. It promises exclusive email-only coupons, event updates and DIY inspiration. The main body promotes several machines: the Auto2 Heat Press with a $50 off code T50 at $299.99, the Auto Tumbler Heat Press with 10% off code MT20 at $125.99, the D2 DTF Printer with $1000 off code DE1K at $2,499, and a pre-order A100 Auto Multi Heat Press with $70 off code AE70 at $369.99. A free gift is offered with one order, plus early bird pricing and a free $59.99 kit. Free DIY files are available for download. The tone is enthusiastic and welcoming, aimed at new crafting customers.
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Greetings and welcome to the Feeling Sexy Australia community!
This welcome email from Feeling Sexy Australia greets new subscribers and thanks them for joining the community. It offers a unique coupon code, 2FEMKVA9, giving five percent off a first purchase, and notes the code expires in 60 days. The message highlights trust and service signals: over 2000 Google reviews, free delivery on orders of $150 or more, 30-day hassle-free returns, and a Melbourne warehouse. Navigation links cover Brands, Sale, New Arrivals, Men, and Women, and a follow-us prompt closes the email. The tone is warm and appreciative, aimed at converting a new subscriber into a first-time shopper through a modest introductory discount and reassurance about shipping, returns, and local fulfilment.
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👋 Welcome! Secret Code Inside for Our Newest Subscriber (15% OFF!)
This welcome email from Scrapbook.com greets a new subscriber and offers an extra 15% off a first order using coupon code SBCFRIEND26, valid for 72 hours. It also promotes free standard shipping on contiguous U.S. orders over $55 with code FREESHIPPING, and $7 off postal, international, or expedited shipping over $55 with code SAVE, expiring Monday, July 6th at midnight MST. The message emphasizes the brand's passion for handmade crafting, its happiness guarantee, best selection, free inspiration, and fast shipping. Only one coupon code may be used per order, and MISTI products are excluded. The tone is friendly and welcoming, aimed at new customers, with moderate urgency from limited-time codes and a stated expiration.
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🔥 Welcome! Here's 10% off your first order.🔥
This SlideBelts welcome email greets new subscribers with a 10% discount code, DN92P3RG, for a first order. The subject line uses fire emojis and highlights the first-order offer, while the preheader and body announce that popular items are back in stock and urge shoppers to buy quickly while supplies last. The body repeats the back-in-stock message and presents the coupon code prominently. Navigation links direct readers to shop slidebelts, watches, belts, and wallets, indicating a focus on accessories. The email closes with contact information, preference management, unsubscribe links, and a copyright notice. Overall it combines a welcome incentive with restock urgency to encourage an initial purchase across several product categories.
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Thank You for Subscribing
This welcome email from Mansur Gavriel thanks new subscribers and offers 15% off a first full-price purchase using code WELCOME15. The message introduces the brand's positioning between timelessness and timeliness, minimalism and whimsy, and tradition and defiance. Navigation links point to Bags, Wallets, Shoes, Resale, and a View All page, indicating the main product categories. The tone is friendly and inviting, aimed at general new subscribers rather than a specific seasonal event. The offer is a straightforward percentage discount with a coupon code, creating a mild sense of incentive to make a first purchase. The email includes contact, stockist, Instagram, and privacy policy links, plus a physical address and unsubscribe option, which are standard footer elements. No shipping promotion, bundle, giveaway, or gift-with-purchase is mentioned.
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20% Off: Welcome to Plant Therapy! 🎉
This welcome email from Plant Therapy introduces new subscribers to the brand's range of 100 percent pure essential oils and related product lines. The subject line prominently advertises a 20 percent discount, framing the message around an immediate savings incentive for joining. The body highlights several shopping categories, including beauty and hair care, Plant Therapy Kids, and non-toxic household items, alongside calls to browse new arrivals, best sellers, and the sale section. A brief note clarifies that no code is necessary and that deals expire on August 1, 2026. The tone is warm and inviting, using celebratory emoji and friendly phrasing to encourage exploration of the catalog. The email functions primarily as an onboarding and promotional touchpoint rather than a product-specific announcement.
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Hey isltbvxn36lngj2w.user, unwrap your gift
This AliExpress marketing email welcomes a new member with a free gift offer and a grid of discounted products. The subject line tells the recipient to unwrap their gift, while the preheader promises a freebie. The body greets the reader warmly and invites them to browse free items and pick one. A product grid shows numerous items with percentage discounts ranging from 5% to 67% and prices from about $2.03 to $5.24. Popular categories such as Home, Electronics, Phones, Beauty, Sports and Toys are linked. A disclaimer notes prices and availability may change and shipping is excluded. The email also promotes app-only deals and includes unsubscribe and privacy information. The tone is friendly and promotional, aimed at driving immediate browsing and first purchases.
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Free gifts for you, isltbvxn36lngj2w.user
This AliExpress marketing email welcomes a new registered member with a free gift offer, inviting recipients to browse and pick a free item. The body highlights a 'Free items' section alongside numerous discounted products, with price reductions ranging from 50% to 68% off and prices listed between $1.76 and $5.45. Popular categories such as Home, Electronics, Phones, Beauty, Sports, and Toys are promoted. The email also encourages downloading the app for app-only deals. A disclaimer notes that prices, deals, and availability reflect offers at send time and are subject to change, and shipping fees are not included. The message presents a friendly welcome and emphasizes savings and a gift incentive.
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Follow us on social
This welcome email from a design-focused brand greets new subscribers and thanks them for signing up to receive emails. It promises special offers, exclusive deals, new product announcements, and design trend content. The main call to action is social: follow the brand on Facebook, YouTube, and Instagram for design inspiration, new product launches, content, and giveaways. It also mentions a friendly customer support team reachable by email and invites readers to visit the shop. The tone is warm and community-oriented, emphasizing connection rather than a specific purchase. No concrete discount, coupon, price, or shipping offer appears, and no individual products are named, so the message functions as onboarding and audience-building rather than direct sales.
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Your Inside-Out Ritual for Healthier, Younger Skin
This welcome email from Aramore Skincare introduces the brand's NAD+ product line and offers a 15% welcome discount. The subject line frames the products as an inside-out ritual for healthier, younger skin, positioning skincare as both topical and supplemental. The body lists three specific items: the NAD+ Cell Energizing Supplement, the NAD+ Cell Energizing Treatment, and the NAD+ Cell Eye Cream. Navigation links point to shop pages, the brand's science and scientists sections, FAQs, references, ingredients, store locator, journal, and social media. The preheader repeats the welcome discount. The tone is informative and premium, emphasizing scientific credibility through references to scientists and research. No urgency language or deadline appears, and the email functions primarily as a new-customer welcome with an introductory percentage discount rather than a seasonal or event-driven promotion.
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Claim your free gift in Car Electronics Accessories
This AliExpress marketing email welcomes new members with a free gift offer in the Car Electronics Accessories category. The subject line invites recipients to claim a free gift, and the preheader reinforces the message with 'Enjoy a freebie on us!' The body greets the reader warmly and encourages them to browse and pick a free item. Below that, a grid of discounted products is shown with percentage reductions ranging from 30% to 67% and prices from $0.62 to $3.88. Popular categories such as Home, Electronics, Phones, Beauty, Sports, and Toys are listed. The email also promotes app-only deals and includes standard unsubscribe and privacy information. The tone is friendly and welcoming, targeting new customers with a loyalty-building freebie alongside steep discounts.
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Hey isltbvxn36lngj2w.user, unwrap your gift
This AliExpress marketing email welcomes new members with a free gift offer, inviting recipients to browse and pick a free item. The body lists numerous discounted products with percentage reductions ranging from 45% to 74% and prices from $0.93 to $4.16. It also features popular categories such as Home, Electronics, Phones, Beauty, Sports, and Toys. The email encourages downloading the app for app-only deals. A disclaimer notes that prices, deals, and availability reflect offers at send time and may change, and shipping fees are not included. The tone is friendly and welcoming, with emphasis on savings and a freebie incentive.
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Why Our Science Surpasses Expectations
This Aramore Skincare email leads with a welcome discount of 15% off and a subject line claiming that the brand's science surpasses expectations. The body is largely navigational, linking to shop pages, the science section, the scientists, ingredients, FAQs, references, journal, store locator, and social profiles. The preheader repeats the welcome offer, and the same discount line appears several times in the body. There is no explicit product name, price, or deadline. The message targets new subscribers with a friendly, informative, science-led positioning rather than a hard sell, using the discount as an incentive to explore the brand's product range and research credentials.
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You could do more with Minimal -
This welcome email from Minimal introduces new subscribers to the brand's customization service. It explains that most items can be personalized with names, branding, messages, or gift ideas, and that an in-house design team can help create designs or customers can submit their own artwork. Orders are laser engraved in the Toronto studio and ready within two to three days. The email outlines a simple three-step process: send design ideas after ordering, approve a mockup, then receive the finished personalized item. It closes with a 15% discount on a first order using code WELCOMEU15, encouraging immediate redemption. The tone is friendly and community-oriented, emphasizing convenience and creative personalization rather than product specifications or seasonal themes.
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Free gifts for you, isltbvxn36lngj2w.user
This AliExpress marketing email welcomes a new registered member and offers a free gift as a warm onboarding gesture. The subject line promises free gifts, and the preheader reinforces enjoying a freebie. The body invites the recipient to browse delightful options and pick a free item, then presents a grid of discounted products with percentage reductions ranging from 15% to 67% and prices from $1.84 to $4.24. Popular categories such as Home, Electronics, Phones, Beauty, Sports and Toys are listed for browsing. A disclaimer notes prices and availability reflect send-time offers and exclude shipping. The email also promotes app-only deals and includes standard unsubscribe, privacy and terms links. The tone is friendly and welcoming, targeting new customers with a loyalty-building freebie and savings angle.
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One Product for 12 Different Skin Concerns
This Aramore Skincare welcome email leads with a subject line promising one product for twelve different skin concerns, positioning a single hero item as a multi-benefit solution. The preheader and repeated body text highlight a welcome discount of fifteen percent off, giving new subscribers an immediate incentive to shop. Navigation links point to shop all, the scientists, science, FAQs, references, contact, ingredients, store locator, NAD+, and journal, suggesting an educational, science-led brand. Social links to Instagram and Facebook plus an unsubscribe option round out the footer. The message is short, repetitive, and focused on the introductory offer rather than specific product details, prices, or named items, so the main commercial hook is the percentage discount for first-time visitors.
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Welcome to Minimal! Let’s get to know each other.
This welcome email from Minimal introduces new subscribers to the brand's story and mission. The co-founder Ed explains that the company began in 2012 with the goal of replacing cheap plastic hydration products with affordable insulated stainless steel bottles, reducing ocean pollution and landfill waste. Minimal has since expanded into dozens of sustainable houseware collections for families. The email highlights core principles of eco-friendly design, innovative materials, and built-to-last quality, and mentions over 40,000 satisfied customers. It invites subscribers to share feedback and promises future product launches. A closing postscript offers a 15% discount code for a first order, with a call-to-action button to buy with 15% off. The tone is warm, personal, and community-focused.
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What is ETTO?
This welcome email from Maison d'Etto introduces the brand's name and philosophy rather than promoting a sale. The subject asks what ETTO means, and the body explains that Etto combines the words Ethics and Motto, representing core truths and the freedom to live life on your own terms. It also notes the phrase Each To Their Own, framing the brand as mindfully inclusive and empowering wearers to define their own values. The email invites readers to shop fragrances and highlights a collection inspired by horses, with a discover call to action. It closes with social media links and standard preference and unsubscribe options. No discounts, coupons, shipping offers, or specific product prices appear in the message.
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Welcome Offer: 15% Off Summer New Arrivals✨
This Bedsure marketing email welcomes recipients with a 15% discount on a first order of summer new arrivals. The subject line highlights the welcome offer and summer new arrivals with a sparkle emoji, while the preheader and body emphasize comfort for every home and every heart. The message invites customers to turn their bed into a refreshing, tranquil oasis and to enjoy 15% off a first order this season using the code GENTLESOFT. The code expires in three days, adding a clear time limit. The email includes social media follow prompts for Bedsure across Instagram, Facebook, YouTube, TikTok and Pinterest, plus contact details, a physical address, and standard footer links for browsing, unsubscribing, managing preferences, FAQs, returns and privacy. The tone is warm, friendly and savings-focused, aimed at new customers.