Apparel ecommerce email examples
Fashion and apparel brands send some of the most visual emails in ecommerce. Browse drops, lookbooks, and sales from clothing brands.
- Emails
- 1,097
- Brands
- 14
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Your workday wardrobe, perfected + Up to 70% off now!
Foxcroft sends a promotional email titled "Your workday wardrobe, perfected + Up to 70% off now!" The message centers on a broad discount of up to 70% off, valid from June 29, 2026 through August 2, 2026, with restrictions noted such as no combining with other promotions and no price adjustments on prior purchases. Final sale items are excluded from returns, exchanges, or store credit. The email is image-heavy with sixteen images and nineteen links, and it includes customer service contact details plus unsubscribe and preference management options. The tone is friendly and savings-focused, aimed at a general audience of shoppers looking to refresh their workday wardrobe. No specific product names, coupon codes, or free shipping offers appear in the visible text.
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ULTRA-Coveted Deals → ONLY for 2 Days
This Gilt marketing email promotes a short, two-day flash sale featuring deeply discounted designer merchandise. The subject line emphasizes ultra-coveted deals available only for two days, while the preheader highlights Christian Louboutin, soft tailoring, minimalist chic styles, and finds discounted up to 76 percent off. The body uses urgent calls to action such as Hurry In, Click Quick, Tap In, Shop Now, and Score Now, repeated across multiple product tiles. Navigation links cover Women, Men, Kids, Home, and City categories, indicating a broad lifestyle assortment. The tone is bold and urgency-driven, targeting general shoppers with savings-focused messaging. No specific coupon code appears, but the 76 percent off claim functions as the central promotional hook. The email is a classic limited-time sale campaign designed to drive immediate clicks.
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Up to 80% Off 🏠 TOTAL Home Savings
This promotional email from Gilt advertises a home-focused sale with savings of up to 80 percent off. The subject line highlights TOTAL Home Savings, and the preheader names brands including Safavieh, Safavieh Couture, Le Creuset, Ninja, KitchenAid, and CELINE. The body consists mainly of navigation links for Women, Men, Kids, Home, and City categories, alongside repeated calls to action such as Shop Now, Click Quick, Hurry In, and Tap In. No specific product names, prices, coupon codes, or shipping terms appear in the visible text. The message uses a savings-driven angle with urgent phrasing, targeting a general shopping audience interested in discounted home goods and kitchen brands.
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New in Tailoring
This email from a fashion retailer announces new tailoring pieces, describing them as reinterpreted through softened structure and considered detailing for contemporary elegance and effortless wearability. It highlights complimentary express shipping on orders over 300 USD, giving a clear purchase incentive. A secondary feature promotes the Fine Merino V Neck Sweater, now back in stock, appealing to returning shoppers. Navigation links point to new arrivals, loyalty, boutiques, and contact pages. The tone is refined and aspirational, matching a premium apparel brand, with a mild sense of urgency created by the back-in-stock mention. No percentage discount or coupon code appears; the main commercial hook is the shipping threshold offer.
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Get Dressed Up 👗 Soft Tailoring to Minimalist Chic
This Gilt marketing email promotes a flash-style sale with the headline claim that everything is $59, ending soon, alongside a $99.99 styles mention. The subject line frames the assortment as soft tailoring to minimalist chic, with a dress emoji. Navigation covers women, men, kids, home and city categories. A curated recommendations section lists discounted designer items including Dilireba at $69.99 from $203, IRO at $110.99 from $495, Prada at $3,199.99 from $4,750, and To My Lovers at $59.00 from $240, with percentage savings shown. Repeated calls to action such as Click Quick, Hurry In and Shop Now create urgency. The email also references Tiffany & Fred Paris and eyewear. It is a general-audience promotional fashion and accessories campaign emphasizing deep markdowns and limited time.
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WSJ Wine: The Perfect Summer Rosé Pour - 12 Bottles for $79.99
This Gilt Groupe promotional email curates discounted offers from multiple brands under a summer theme. The subject highlights WSJ Wine with twelve bottles for $79.99, while the preheader promotes a Broadmoor Cloud Camp stay at 28 percent off and Veuve Clicquot. The body lists daily picks including WSJ Wine at 68 percent off, Modern Liquors bottle sets, SKINNEY Medspa treatments up to 65 percent off, 1-800 Flowers at 25 percent off site-wide, Harry & David and Wolfermans Bakery RSVP offers, TushToners, Solawave, Nood, Joah Love apparel, plus pre-owned OMEGA and Rolex watches. Navigation covers women, men, kids, home and city categories. The email closes with account, customer service, privacy and unsubscribe links plus a Boston mailing address and copyright notice.
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Christian Louboutin (Back in Stock) | All 76% Off Inside: Limited Time
This promotional email from Gilt Groupe announces a limited-time designer sale with deep discounts. The subject line highlights Christian Louboutin being back in stock alongside a 76% off claim, while the body promotes up to 75% off luxe jewelry and mentions brands such as Ferragamo and Aesop. Navigation links cover Women, Men, Kids, Home, and City categories. Repeated urgent calls to action like Hurry In, Click Quick, Act Fast, Act Now, Score Now, and Tap In push immediate shopping. A separate mention offers RSVP for 20% off sitewide from Harry & David. The tone is urgent and savings-focused, targeting general shoppers with a flash-sale style message emphasizing scarcity and limited-time pricing across fashion, accessories, and home goods.
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76% Off Finds 🔓 48 Hours Only
This Gilt marketing email promotes a limited-time sale with the subject line advertising 76% off finds available for 48 hours only. The preheader highlights specially priced lab-grown diamonds and a $59 price point, while the body mentions Valentino with now lower prices. The message uses urgent calls to action such as Click Quick, Score Now, Shop Now, Act Fast, and Tap In, alongside category navigation for Women, Men, Kids, Home, and City. It is a promotional retail campaign aimed at a general audience, emphasizing deep discounts and a short buying window. The email contains no editorial content, product storytelling, or loyalty messaging, focusing instead on savings and time pressure to drive immediate shopping behavior.
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Hurry - Spend & Save Event Ends Tonight
This NICCE marketing email promotes a final-hours Spend & Save event for its new-season menswear range. Shoppers are told that buying two items saves 15%, three items saves 20%, and five items saves 25%, with the discount applied automatically at checkout and no code required. The message stresses that the offer ends at midnight tonight. Free UK delivery is available on orders over £60, otherwise standard shipping costs £4.99. The email highlights eight discounted products, including T-shirts, shorts and trainers, each shown with a reduced price against a higher original price. It also mentions recyclable packaging and links to social channels, while the footer explains delivery terms and unsubscribe options.
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Just added: Up to 70% off! 🎉
This promotional email from the apparel brand Foxcroft announces a new markdown event offering up to 70 percent off. The subject line leads with the discount and a celebratory emoji, while the body repeats the headline offer and lists the validity window from June 29 to August 2, 2026. Fine print explains that the offer cannot be combined with other promotions, does not apply to previous purchases, and that final sale items are not eligible for return, exchange, or store credit. The message closes with customer service contact details, a preference management link, an unsubscribe option, and the brand's New York mailing address. No specific product names, categories, or coupon codes appear in the visible text, so the email functions as a broad sitewide savings announcement aimed at a general subscriber audience.
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The “Wait, Send Me That Photo” Dress
This EverPretty email promotes a dress described as the "Wait, Send Me That Photo" dress, aimed at wedding guests. The subject line and preheader highlight a wedding guest context, while the body also lists bridesmaid and plus size categories alongside a sale section. The message is visually driven, containing twenty-one images and seventeen links but only about 122 words of text. Navigation and social follow prompts for Facebook, Twitter, Instagram, YouTube and TikTok appear, along with privacy and cookie policy links. No specific discount code, percentage, price or shipping offer is stated in the visible copy, so the commercial emphasis rests on the sale label and occasion-based dress categories rather than a quantified promotion.
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Lab-Grown Diamonds @ Special Prices 💠 2 Days
This promotional email from Gilt announces lab-grown diamonds offered at special prices, with a stated two-day window in the subject line. The preheader highlights brand names CELINE and EILEEN FISHER alongside a $59 price point, suggesting a mix of designer fashion and lower-priced deals. The body is dominated by navigation links for Women, Men, Kids, Home, and City categories, plus repeated call-to-action buttons such as Shop Now, Click Quick, Tap In, and Score Now. There is no explicit coupon code or percentage discount stated. The message functions as a short-term sale alert aimed at a general shopping audience, emphasizing savings and limited time rather than product education or editorial content.
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Delicate by Design
Liverpool Los Angeles sends a new-arrivals email titled "Delicate by Design" highlighting feminine, versatile pieces that can be worn alone or layered under a jacket. The message emphasizes lace detailing and introduces a fresh collection, then presents six featured items: a tall cuffed selvedge trucker jacket, Kayla wide leg pull-on trouser, button front cardigan sweater with ruffles, Sloane slouchy girlfriend cuffed jean, fitted blazer in super stretch, and Kennedy straight with vertical seaming. Navigation links direct shoppers to women, men, petite, and plus categories, plus a true-fit guide. The email promotes free shipping over $175 and free returns, and mentions Shop Pay installments with Affirm for buy-now-pay-later flexibility. The tone is friendly and aspirational, focused on styling and newness rather than urgency or discounts.
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Extra 50% Off Clearance Starts NOW
This Gilt marketing email announces an extra 50% off clearance event, positioning it as an urgent, time-sensitive sale. The subject line leads with the discount, while the preheader highlights brand and category names including Valentino, a swim, sandal and sun event, and Bellino Fine Linens. The body is largely navigational, with repeated category links for Women, Men, Kids, Home and City, plus call-to-action phrases such as Tap In, Click Quick, Act Fast, Shop Now and Score Now. There is no editorial content, product description or lifestyle copy. The message relies on discount framing and urgency language rather than storytelling, targeting a broad shopping audience interested in clearance markdowns across fashion, home and accessories categories.
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EILEEN FISHER ⬇ From 50% Off ⬇
This promotional email from Gilt Groupe highlights a designer sale with discounts starting from 50% off, featuring brands such as Eileen Fisher, Longchamp, Dragon Diffusion, and Love Moschino. The message leads with flash finds priced at $25 that are ending soon, creating a sense of urgency. A curated recommendations section presents specific products with original and sale prices, including Laura Ashley items reduced 91%, IPPONELLI at 81% off, and Burberry at 56% off. Navigation links cover women, men, kids, home, and city categories. Calls to action such as Shop Now, Hurry In, Act Fast, and Score Now reinforce the time-sensitive discount theme. The email targets a general shopping audience interested in luxury and contemporary fashion at reduced prices.
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Just-In CELINE & More w/ 50% Off Styles | It’s All $59 Inside: Limited Time
This Gilt marketing email promotes a limited-time sale spanning fashion, home, and jewelry categories. The subject line highlights CELINE and other brands with 50% off styles, while the preheader advertises home goods starting at 50% off, jewelry up to 85% off, and brands such as Cole Haan, M by Bruno Magli, and Coveted Cocktail Dresses. The body repeats urgency-driven calls to action like Shop Now, Hurry In, Act Fast, Tap In, and Click Quick, alongside category navigation for Women, Men, Kids, Home, and City. Additional partner promotions mention Wolferman's Bakery with 20% off sitewide, 1-800-FLOWERS.COM with 25% off sitewide, and a Sonoma Valley Viognier wine offer. A $59 price point appears prominently. The email is a broad promotional sale campaign aimed at general shoppers with strong urgency and savings messaging.
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The countdown is on for an extra 20% off! 🚨
Foxcroft sends a promotional email announcing an extra 20% off sale styles using promo code JULYSALE26. The subject line emphasizes a countdown, creating urgency around the limited-time offer. The body explains that the code must be typed at checkout and applies only to sale styles, valid from July 13 to July 26, 2026. The email notes restrictions: the offer cannot be combined with other promotions, cannot be applied retroactively, and final sale items are not eligible for returns, exchanges, or store credit. It includes customer service contact details and standard unsubscribe and preference management links. The message targets general shoppers with a savings-focused angle and a friendly but urgent tone, encouraging immediate purchase before the promotion expires.
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It’s ALL $59 Inside // 48 HRS to Score
This Gilt marketing email promotes a limited-time best-seller blowout with a headline promise that everything is $59, alongside $25 flash finds. The subject line stresses a 48-hour window, and repeated calls to action such as Shop Now, Score Now, Act Fast and Hurry In reinforce urgency. Navigation links cover Women, Men, Kids, Home and City categories, indicating a broad lifestyle assortment rather than a single product. The message is aimed at a general shopping audience and leans on savings and scarcity rather than product education or editorial storytelling. No specific goods are named in the visible copy, so the email functions as a category-level promotional blast driving clicks to the site during a short sale period.
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Escape in Style: 50% Off Everything*
Penningtons sends a promotional email headlined "Escape in Style: 50% Off Everything*" with the preheader "Vacation-ready looks for every destination." The message frames the sale as "BLACKFRIDAY in July" and repeats "50% OFF ALMOST EVERYTHING*" alongside a "Pack for Paradise" section. It highlights vacation categories such as swimwear, breezy cover-ups, activewear, sandals and effortless vacation outfits, and notes sizing from 12 to 32. Free standard shipping applies on orders over $75 within Canada. The fine print states up to 50% off selected regular-priced merchandise until August 2nd 2026, excluding several brands and already-reduced items. The email also promotes in-store visits, a contact link, and an INSIDER loyalty status, closing with Canadian branding.
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The Dress Edit
This fashion retail email is titled "The Dress Edit" and functions as a curated product showcase rather than a hard-sell promotion. The body highlights several named dress styles, including the Halter Wrap Backless Dress, Strapless Balloon Hem Dress, Stretch Silk Bateau Dress, Pinstripe Relaxed Cocoon Dress, and Halter Circle Hem Dress, each modeled by a named individual. A single commercial incentive appears at the top: free express shipping on orders over 250 USD. The email closes with a SHOP DRESSES call to action and navigation links for New Arrivals, Loyalty, Our Boutiques, and Contact Us. The tone is editorial and aspirational, emphasizing styling and product variety over discounts. No coupon codes, percentage reductions, or countdown deadlines are present, so urgency remains low and the primary angle is newness and product discovery.
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The running girlies go-to 🏃♀️
This Shock Absorber email promotes the Ultimate Run Bra, introducing three brand-new colourways of the award-winning running bra. The message opens with a friendly greeting and positions running as timely, then highlights a key performance claim that the bra reduces bounce by up to 78%. It speaks to runners chasing personal bests or Strava kudos, emphasising a fit that performs as well as it looks. The email showcases the Ultimate Run Bra and the Ultimate Run Bra Padded, both priced at £52, with repeated shop calls to action. Supporting elements include free delivery over £25, virtual fittings, returns information, and social media prompts encouraging customers to tag the brand. The tone is energetic, friendly and aspirational, aimed at a general running audience with no explicit discount or coupon offered.
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Best-Seller Blowout 💥 ON for 2 Days
This Gilt marketing email announces a two-day "Best-Seller Blowout" promotion featuring discounted designer brands such as Valentino, Longchamp, Dragon Diffusion, and Love Moschino. The preheader highlights $25 finds, signaling an accessible price point within a luxury off-price context. The body is dominated by repeated call-to-action links labeled "Score Now," "Act Fast," and "Tap In," alongside standard navigation for Women, Men, Kids, Home, and City categories. The subject line uses a fire emoji and capitalized urgency to emphasize the limited two-day window. The email includes typical footer elements such as account management, customer service, privacy, and terms links, plus a physical mailing address in Boston. Overall it is a short-window promotional sale campaign aimed at driving immediate browsing and purchase across multiple product categories.
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![Preview of Longchamp, Dragon Diffusion, & Love Moschino [Best-Seller Restock] by gilt.com](https://media.letterscout.com/newsletter-media/newsletter-previews/issue-1658-8c672b6d6fcae180-620x844.webp)
Longchamp, Dragon Diffusion, & Love Moschino [Best-Seller Restock]
This promotional email from Gilt Groupe highlights a best-seller restock featuring brands such as Longchamp, Dragon Diffusion, and Love Moschino, alongside a Swim, Sandal, and Sun event and beauty names from Clinique to Chantecaille. The subject line emphasizes restocked best-sellers, while the preheader promotes the seasonal swim and sun event and trending items. The body uses short calls to action including Score Now, Shop Now, Act Fast, Tap In, and Hurry In, creating a sense of urgency and scarcity around limited inventory. Navigation covers Women, Men, Kids, Home, and City categories. No explicit coupon, percentage discount, or free shipping offer appears in the visible copy, so the message relies on restock and event framing rather than a stated price promotion.
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rag & bone: NEW & from 60% OFF
This promotional email from rag & bone highlights steep discounts on luxury fashion, with the subject line advertising new items and up to 60% off. The preheader and body emphasize a Gilt sale with up to 83% off ending soon, featuring brands like ISAIA, Brioni, and Canali. The email includes curated product recommendations with original and sale prices, such as Maison Maar at $38.99 from $223 (82% off), Ferragamo at $284.99 from $750 (62% off), ESTELLINA at $51.99 from $162 (67% off), and Love Moschino at $94.00 from $210 (55% off). Navigation links for women, men, kids, home, and city are present, along with repeated calls to action like 'Act Fast' and 'Shop Now'. The tone is urgent and savings-focused, targeting general shoppers.